Table Of Content "The Power of Creative Selling" :
1. I STUBBED MY TOE 1
2. YOUR PLACE IN OUR ECONOMY 9
3. How TO ATTRACT THE PROSPECT 14
4. How TO CREATE A SALE 22
5. WHY THE PROSPECT BUYS 32
6. HOW TO TURN OBJECTIONS INTO SALES 44
7. HOW TO PERFECT YOUR SALES PLAN 55
8. THE POWER THAT SELLS 61
9. THE SCIENTIFIC TIME AND WAY TO CALL ON A PROSPECT 70
10.THE PHILOSOPHY OF SELLING 79
11.How TO CLOSE A SALE 88
12.How THE LAW OF AVERAGES CAN DOUBLE YOUR SALES 95
13.THE ACCUMULATED VALUE OF SALES EFFORT 105
14.THE MAGIC POWER OF PERSONALITY 111
15.How TO MAKE APPOINTMENTS 123
16.WATCH YOUR WORDS 132
17.How TO TURN YOUR IMAGINATION INTO A JUNIOR SALESMAN 143
18.How TO TURN HUNCHES INTO CUSTOMERS 154
19.How TO GET CHARGED UP AND GO AHEAD 162
19.How TO GET CHARGED UP AND GO AHEAD (Continued)
20.THE SECRET POWER OF CHARM 174
21.A LETTER HE WILL REMEMBER 181
22.TAKE THE BRAKES OFF 191
23.You LIVE IN CLOVER 199
24.How THOUGHT AND LOVE DO IT 205
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