Table Of Content "7 Days To Easy-Money: Get Paid To Write A Book" :
Introduction 10
Sell your book the easy way --- sell a proposal 10
You and your publisher: a partnership 11
Why write a proposal first? 11
How do you write a book proposal? 12
How to use this ebook 13
Work FAST 13
Can't devote a week to writing your proposal? 13
Day One: What’s a book proposal? Get an idea for your book 14
Day One Tasks 14
Task One: Look over four non-fiction books 14
Task Two: Work through the Idea Generator exercises in this chapter 14
Task Three: Create a computer folder to hold your working files 14
Task Three: Create a Work Log 15
What’s a book proposal? 15
Got an idea for your book? Great! 16
Start here to develop an idea for your next book 16
Idea Generator One: What you're good at 17
Idea Generator Two: Your past experiences 17
Idea Generator Three: Your knowledge 18
Idea Generator Four: What you enjoy most 18
Idea Generator Five: From challenge to opportunity 19
Checklist: Is this the right idea for you TODAY? 19
Day Two: Develop your idea and assess the market 21
Day Two Tasks 21
Task One: Keep studying non-fiction books 21
Task Two: Develop your idea 21
Dispelling myths and a word about confidence 21
Myth One 21
Myth Two 22
Myth Three 22
Myth Four 22
Today we'll develop your idea and assess the market 23
Note: your personal experience is valuable 23
Simple steps in developing your idea 23
1. Write down everything you know about this idea 23
2. Make a long list of possible book titles 24
3. Create a list of contacts 25
Assess the market for your book 25
1. Visit large bookstores 25
2. Visit your library 26
3. Amazon.com 26
Write a report on your discoveries 26
Day Three: Write the blurb and outline your book 27
Day Three Tasks 27
Task One: Write at least three blurbs 27
Task Two: Collect sample blurbs 27
Writing the blurb 27
Your blurb helps your agent and editor to get a contract for you 28
Sample blurbs 28
Sample blurb from: LifeTime: Better Time Management in 21 Days by Angela Booth 29
Sample blurb from: Making The Internet Work For Your Business by Angela Booth 30
Write your blurb in easy steps 31
One: Make a list of the benefits to the reader 31
Two: Rank the benefits 31
Three: Write several blurbs, in various lengths 32
Essential blurb add-on: the testimonial 32
Outlining your book 32
Start with a mind map 32
Create your outline 33
Day Four: Research your book proposal, and flesh out your book's outline 34
Day Four Tasks 34
Task One: Create your research plan 34
Task Two: Create a chapter outline for your book 34
Research: How much do you need to know? 34
Your research plan 34
Work on your book's outline and the first chapter, as you research 36
The Brain-Dead Process 36
What goes into your chapter outline? 39
Will you need graphics or photographs? 40
Day Five: Write your proposal query letter, and submit it to agents and publishers 41
Day Five Tasks 41
Task One: Start a contact list of agents and publishers 41
Task Two: Send out ten query letters to agents and publishers 41
Today you write your proposal query letter 41
Do you need an agent? 42
Online resources to help you in your agent-hunt 42
Sending your query letter directly to publishers 43
Yes, you can multiple-submit your query letter, and even your proposal 44
Sample Query Letter 45
Another sample query letter 47
Write your query letter! 49
Here's a quick outline for your letter: 49
"Don'ts" for your query letter 49
1. Don't make unsupported claims for yourself or your book 49
2. Don't mention that you're unpublished 50
3. Don't mention that your partner, your best friend, or the milkman think that you’re a good writer or that you've got a brilliant idea for a book 50
4. Don't be specific 51
Day Six: Write the proposal 52
Day Six Task 52
Task One: Write the initial draft of your book proposal 52
Relax! You'll write your draft in stages 52
Let's write the proposal 54
Your chapter outline 54
Your background—why you're the person to write this book 54
Write the Overview 56
Sample Overview Writing To Sell In The Internet Age 57
The Internet gives writers unlimited new opportunities 57
A how-to plus a how-they-did-it 58
What I won't be including 58
Don’t hype, BUT DO INCLUDE EVERYTHING RELEVANT 59
Your Overview's length 59
Write the Promotions section 59
Promoting with money 59
Promoting with time 60
Sample Promotions section Writing To Sell In The Internet Age 60
My plan outline 60
Write the Competition section 61
Day Seven: Write the sample chapter and revise your proposal 61
Day Seven Tasks 61
Task One: Write the sample chapter 61
Task Two: Revision 62
Today you write your sample chapter 62
A fast chapter-writing method 62
1. Reread your notes 62
2. Talk to yourself on paper 62
3. When you're ready, write 63
Revising your proposal 64
How to revise 64
1. Read the entire proposal 64
2. Slash and burn 64
3. Add material 65
4. Read for coherency 65
5. Revise for style 65
6. Copyedit 65
You're done! 65
Resource: Sample Book Proposal 66
7 Days To Easy-Money: Copywriting Success 66
by Angela Booth 66
Proposal 66
Angela Booth 66
Overview 67
The business writing market is invisible to most writers 67
Writers need this book 68
The book's structure 69
What's not in the book 69
Angela Booth's Background 70
Quick Bio 70
Partial list of publication credits 70
Web site 71
Why this author for this book? 71
Competition 72
1. The Elements of Copywriting: The Essential Guide to Creating Copy That Gets the Results You Want 72
2. Teach Yourself Copywriting 72
3. The Well-Fed Writer: Financial Self-Sufficiency As a Freelance Writer in Six Months or Less 72
Who will buy 7 Days To Easy Money: Copywriting Success and why? 74
My promotions plan for 7 Days To Easy Money: Copywriting Success 75
My plan outline 75
Chapter Outline 77
How to get the most out of this book 77
Week One: Start Your New Business In Just Seven Days! 77
Introduction & Day One: Getting Started 77
Day Two: your portfolio, prospecting and marketing 77
Day Three: Writing Longer Copy 78
Day Four: Public Relations Copywriting 79
Day Five: Specialist Copywriting 79
Day Six: Focus on Marketing 80
Day Seven: Copywriting for performance 80
Week Two: Your copywriting services marketing plan and more 81
Week Three: Copywriting for the Internet 81
Week Four: Writing bios (biographies) and creating your own media kit 81
Sample Chapters: Introduction and Day One 83
Introduction 83
Can YOU make money freelance copywriting? 83
First must-do: get your client's message across 84
Second must-do: market your copywriting services 85
How much can you earn? 85
Day One: Getting Started 86
Your Day One Objectives 86
The brief, and your Writing Services Agreement 86
Your briefing sheet 87
Your Writing Services Agreement 88
(Sidebar) The copywriter's formula: AIDA 89
Writing copy step by step 89
Step One: Research 89
Step Two: Prepare by getting a conversation down on paper or on the computer screen 90
Step Three: Brainstorm with word associations 90
Step Four: First draft: write it fast 91
Copywriter's How –To: Five Easy Tips To Write A Perfect, Selling Ad 92
Tip One: who's the reader? (Or viewer, or listener if you're writing for broadcast.) 92
Tip Two: Write an attention-grabbing headline 92
Tip Three: Write the features first, then work out what the benefits are 93
Tip Four: Don’t forget the response! 93
Tip Five: Read it out loud 94
Day One Exercises 94
Exercise One: Write a brief 94
Exercise Two: Getting (conversational) words on paper: Tell me about your favorite pen 94
Exercise Three: Write ad headlines from the brief you created 95
Exercise Four: Create the ad from the brief and headlines you wrote 95
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